Player Dossier

2011-2012

Texas Tech

Marcus Kennard

WR • 6'3" • Lawton, OK, USA

Reliable chain-moverPossession profile

Marcus Kennard reads as a reliable chain-mover based on recent role and receiving efficiency.

Usage / Role

4%

Rotational offensive role

lowfeatured

Impact Production

48

Developing production for a receiver

lowelite

Reliability

45

Useful contributor with volatile peaks

lowhigh

Star Power

52

Limited ceiling signals so far

limitedstar

Career Arc

Value trend by season

Best season by Season Value: 2011 Regular Season · Texas Tech

1112

Snapshot

Career Teams
1
Unique Seasons
2
Program Path
Texas Tech
Peak Game
Peak game by takeover score: Oklahoma

Player Story

Marcus Kennard built his college career from 2011 through 2012 as a wide receiver from Lawton, OK wearing No. 88, spending time with Texas Tech. The clearest part of Marcus Kennard's career was his receiving role: 21...

Read the story
2★

Recruit Profile

Class 2009 · Rating 0.7889

Lawton · Lawton, OK

Committed To
Kansas State
Commit Date
Jan 1, 2009

Marcus Kennard, WR. Best season Best season by Season Value: 2011 Regular Season · Texas Tech. Marcus Kennard reads as a reliable chain-mover based on recent role and receiving efficiency.

Stat Footprint

Career production snapshot

Receiving yards
281
Receptions
21
Touchdowns
3

Quick Answers

Marcus Kennard quick answers

Latest team and position
Texas Tech · WR
Career Receiving Yards
281
Tracked sample
2 unique seasons · 2 entries · 12 games
Best season
2011 Regular Season · Texas Tech
Top game
Oklahoma
Recruit profile
2-star · Lawton · Kansas State
High school pipeline
Lawton · 7 FBS recruits · 0 drafted players
Latest roster
No. 88 · Class 2012
2012 Receiving yards rank
99 receiving yards · WR 576th (top 66%) · Big 12 75th (top 52%) · National 910th (top 51%)

Season Ledger

Crawlable season-by-season stats

SeasonTeamGamesRecRec YdsTDOverall
2011 Regular SeasonTexas Tech812182054.8
2012 Regular SeasonTexas Tech4999351.3

Related Context

Marcus Kennard played WR for Texas Tech. Across 2 tracked seasons, Marcus Kennard recorded 281 receiving yards and 3 touchdowns. His top tracked season came in 2011 with Texas Tech.

Player insights

Lead takeaway

Best season by value score: 2011 Regular Season

Texas Tech paired 182 primary output with 69.5 efficiency.

Supporting note

2012 Regular Season role shape

target-driven usage with 67.3 efficiency.

Supporting note

Career value stayed steady

2012 Regular Season tracked close to the prior stop by season value score.

Supporting note

Peak game by takeover score: West Virginia

Win with an explosive receiving profile. It landed in the 100th percentile of the selected season.

Analysis workspace

Season Workbench

Filter the strongest season sample, inspect game-level shape, and then drop into the full log without losing the story of the year.

Season Explorer

Understand the selected season before dropping into the full game log.

2012 Regular Season · Texas Tech

Games

4

Receiving Yards / G

24.8

Efficiency

67.3

Usage

6.9

Consistency

60.6

Best Game by takeover score

West Virginia

Hover a point or expand a game row to keep the active game context visible here.

Active game

Hover over a point

Hover or select a game to keep its context visible here without the page shifting around.

Game-by-Game Trend

Follow how the selected stat changes from one game to the next. Spikes mark standout outings, while dips show quieter weeks.

1234

Chronological game order.

Game by game trend chart. Northwestern State: 40. West Virginia: 43. Kansas State: 10. Baylor: 6

Volume vs Efficiency

Each dot is a game. Farther right means the player carried more of the workload, and higher means they were more efficient with those chances.

Low volumeHigh quality

High volumeHigh quality

Low volumeLower quality

High volumeLower quality

Volume on the x-axis, quality on the y-axis.

Volume versus efficiency scatter chart. Northwestern State: 4 by 66.7. West Virginia: 3 by 95.6. Kansas State: 1 by 66.7. Baylor: 1 by 40

Split Comparison

Compare how this player performed across different situations. "Games" shows how many matchups are included in each split.

Wins41.5 · Games = 2 · +33.5 vs Losses
Losses8 · Games = 2 · -33.5 vs Wins

Game Log

Dense stat lines with inline explanations and season-linked highlights.

4 games

Featured metric

Receiving Yards

Top game by takeover score

West Virginia

Best efficiency game

95.6 vs West Virginia

Result
Sat 11/24vs BaylorL 45-52166606
Sat 10/27@ Kansas StateL 24-551101010010
Sat 10/13vs West VirginiaW 49-1434314.314.30118
Sat 9/1vs Northwestern State2+ TDW 44-64401010214

Player Story

Marcus Kennard story

Marcus Kennard built his college career from 2011 through 2012 as a wide receiver from Lawton, OK wearing No. 88, spending time with Texas Tech. The clearest part of Marcus Kennard's career was his receiving role: 21 catches, 281 receiving yards, and 3 touchdowns across 12 career games in the available record. That gives Marcus Kennard's career enough real context without stretching the story beyond the available production.

Career Arc

Track team changes, role shifts, and season-to-season movement.

  1. 1

    Texas Tech

    2011-2012

    Opening stop

Season Value Progression

20112012
SeasonTeamPrimaryEfficiencyUsageDelta
2011 Regular SeasonTexas Tech18269.54.5
2012 Regular SeasonTexas Tech9967.36.9-83

Signature Performances

Top Games

#1 Featured game

@ Oklahoma

Week 8 · W 41-38 · Conference game

Win with an explosive receiving profile.

75

Receiving Yards

76.4 takeover

75 receiving yards with a 100 efficiency score.

#2

vs West Virginia

Week 7 · W 49-14 · Conference game

43

Receiving Yards

75.3 takeover

Win with an explosive receiving profile.

43 receiving yards with a 95.6 efficiency score.

#3

vs Northwestern State

Week 1 · W 44-6

40

Receiving Yards

66.7 takeover

Win with an explosive receiving profile.

40 receiving yards with a 66.7 efficiency score.

#4

vs Iowa State

Week 9 · L 7-41 · Conference game

35

Receiving Yards

55.1 takeover

Loss with an explosive receiving profile.

35 receiving yards with a 100 efficiency score.

#5

vs Texas A&M

Week 6 · L 40-45 · Conference game

17

Receiving Yards

43.5 takeover

Loss with an explosive receiving profile.

17 receiving yards with a 100 efficiency score.

Top Seasons

#1 Season by Season Value

2011 Regular Season · Texas Tech

182 primary output · 69.5 efficiency · 4.5 usage

54.8

#2

2012 Regular Season · Texas Tech

51.3

99 primary · 67.3 efficiency · 6.9 usage

Milestones

0

100+ receiving yards

0

8+ catch outings

1

2+ TD games